The Salt Room

RESTAURANT BRANDING, BRIGHTON, UK

The Salt Room is located on Brighton seafront opposite the remains of the iconic West Pier. It is the sister restaurant to Brighton and London’s ‘The Coal Shed’ owned by restaurateur Razak Helalat.

The name provides a suitable partner to ‘The Coal Shed’ and was intended to evoke a feeling of the sea. The visual identity incorporates the original drawings of the West Pier which are also hung in the restaurant, helping to create a space which truly celebrates its unique location.

Salt Room restaurant Logo design
Salt Room restaurant stationery overview
Salt Room restaurant menu overview
Salt Room restaurant stamp logo on postcard
Salt Room restaurant embossed logo
Salt Room restaurant menu design close up
Salt Room restaurant embossed logo on leather menu cover
Salt Room restaurant blue print drawing of the West Pier
Salt Room restaurant plan drawing of the West Pier in brighton
Salt Room postcard showing rear elevation of the Ballroom on the West Pier
Salt Room postcard showing elevation of the Ballroom on the West Pier
Salt Room postcard showing elevation of the Bandstand on Brighton Seafront
Salt Room postcard showing elevation of the main structure on The West Pier
Salt Room postcard showing sections and elevations from the original bandstand on Brighton Seafront
Salt Room Bill holder and postcard
Salt Room main sign above entrance
Salt Room fascia signage om exterior of building
Salt Room hand painted sign on the side of the building

Services Included:

Brand Strategy, Brand Identity, Naming, Logo Creation, Signage, Environmental Graphics, Print, Menu Design, Uniforms

Photography: James French and Good Noise
Project completed with DesignLSM 

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